"1. For the first time, in my tenure as CEO, I wanted to provide you with a snapshot of Fairfax’s entire online portfolio. There is a growing focus on this sector by business and industry, the market and analysts, the public and the media. It is timely, therefore, for you to have a full appreciation of what we are doing, and why.

2. Fairfax is optimistic about its media future. We see online as complementary to, and additive to, our products. We intend to have a leadership position in the market precisely because of our role as a media content company.

3. As a media company, we have two goals:

4. We are engaged in an offensive – not defensive – strategy with regard to our Internet and online businesses. We want to leverage our distinctive content – with its strong readership and branding – into the online environment.

5. We already have an excellent position on the Internet, with Fairfax sites having more traffic – 900,000 page views per day, and 140,000 site visits per day – than any other Australian content related sites.

6. We intend to keep growing revenues, and ultimately ensure profitability of our operations on the net. We have, today, more revenue than any other media company in Australia from online sources. So we are along the road towards achieving our goals. We expect revenues from all our online services to be in the order of $13 million for the current financial year. We are running at a loss, of course, but by Internet standards it is modest.

7. As we build our sites and the services they provide, we are assessing strategic options, alliances and financing alternatives.

8. In addition, Fairfax intends to be a significant participant in digital datacasting services. This is a new generation of television and broadcast technology that will provide a wealth of information, entertainment and commercial services, for home and business use, to Australian households.

9. A couple of weeks ago, the Chairman of the US Federal Communications Commission, gave an important speech on digital TV in New York. He said, "Data is the ‘killer app’ of digital TV." I agree with him – and we’re going to be there.

10. To go through our online businesses, and digital television and datacasting, I want to turn to Nigel Dews, who is armed today with a new title, Director, Electronic Businesses."

Slides Presented by Nigel Dews, Director, Electronic Businesses, John Fairfax Holdings Limited are available for download (PowerPoint presentation).

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